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not your nonna's

A gluten-free not-quite-pasta putting the silly in celiac.

Gold Winner | One Club Miami Student Awards 2024

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What we're all about

Go ahead, call us an impasta — we own it. 

 

We’re funky. We’re untraditional. And heck, we’re delicious. We’ve got all the pasta-ness of pasta with none 

of the gluten.

 

We think other brands take gluten free too seriously, so we’re putting the silly in celiac. The freedom in gluten free. And of course the funky in farfalle and the squiggle in s’ghetti. Trust us, you’ll be feeling lucky to be skipping 

out on gluten. 

 

We’re not your nonna’s pasta, we’re way cooler. 

 

You’ll love us as much as you hate 

gluten, because Mock-A-Roni is more than just food. From spotting our 

signature silly boxes to your very last bite, we’re a gluten-free experience

like no other. 

 

So come join the fun (we know you want to!) and let’s make a 

mockery together

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We don't really do rectangles.

It all started with a squiggle. We made boxes that you’ll be excited to pick up off the shelf. Our packaging is inspired by the shapes of our delicious gluten free pasta. Forget the pantry Mockaroni looks good enough to store on your countertop.

Brand Pillars

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Innovation & Creativity

Fun 'n Funky

Sustainability & Authenticity

Life’s too short for boring pasta. At Mockaroni, we’re all about having a good time and we look good doing it. We’re a little silly but that’s what  life is all about.

We believe in keeping it real – and that starts with our pasta. At Mockaroni, you’ll never find any hidden ingredients or sketchy additives.

 

Just pure, honest-to-goodness deliciousness that you can trust.

Gluten-free never tasted so good. We got tired of gluten free pasta that tastes like cardboard, so we invented something new.  

 

From our taste to our packaging, we’re all about pushing the boundaries of what it means to be gluten free.

Color Palette

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Phony Display

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Dear Camile Script

This is for sporadic use.

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Our custom typeface was cut from the same gluten-free dough as our delicious pasta.

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Sofia Pro

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Lights, Camera, Pasta!

Our photography is a celebration of all things Mockaroni – bold, vibrant, and irresistibly delicious. 

 

With colorful backgrounds and a touch of film grain, we’re bringing our pasta to life in a way that’s as fun and funky as the noodles themselves.

Copy: Bella Cascio

Design: Annie Volpe

Photography: Bella Cascio

Art Direction: Bella Cascio

Collaborators:

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Let's Talk

Love, 

Drop Me a Line

Thanks for submitting! 
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©2024 by Isabella Cascio

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